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Exploding
The
#1 Internet Marketing Myth
Once and For All
Do any of these sound familiar to
you?
"I started
on Thursday, and a week later I was making $300 per
day. Now I make millions, and you can too, when you buy my program."
"I bought
every book, took every course, and eventually, when
I'd spent enough money, I made millions. So buy my ebook now."
"All you
need is my (pick one)
--Free
e-course
--$47 ebook
--$97 script/software
--$39 per month membership site
--$297 conference call series
--$997 mega-package
and you'll
have everything you need to immediately start making big money fast."
If it's so incredibly easy to make
a fortune online, why isn't everybody raking in five or six
figures per month, working in their underwear?
It would be great if building a
real business online was as easy as buying a bunch of e-books, but,
frankly, it's not.
An ebook, course
or software program is a PIECE of the Internet marketing puzzle.
It's great to have, but IT'S NOT
THE WHOLE PICTURE, and it's certainly not everything you need to start
raking in boatloads of cash tomorrow like some of them claim.
Think about it.
Why do you
think other industries don't advertise
things the way we do in Internet marketing?
Think
of the headlines:
"This $47 eBook is All You
Need to Build an Entire House From Scratch."
"And when you order by midnight
tonight, we'll even send you a video that
details how to build your home, all by yourself, in 21 days or
less,
even if you've never held a hammer before in your life!"
Yeah, RIGHT!
"How to Be a Jumbo Jet
Pilot in 30 Days"
"Everything you need is in
our massive 10 pound info package shipped straight to your door.
Forget about taking hundred of hours of flight lessons from someone who
actually knows what they're doing... Take our course from the comfort
of your couch, and you'll be ready to make $10,000 per day piloting the
biggest jets all over the world!"
Oooooh-kayyy.....
"Be The Son Your Mother
Always Wanted!"
"In 12 information
packed conference calls, we'll not only teach you how to do brain
surgery,
we'll even teach you how to have customers lining up around your
block,
cracking open their own wallets and skulls to get your services."
Uh-huh. Sure. Right.
The fact is... almost any job you can think of that takes any kind of
specialized knowledge, be it hairdresser or corporate CEO, needs two
kinds of training...
...book training and on the job
training.
No hair dresser ever became good at
her trade without cutting hair.
No CEO worth his salt went straight
from reading books to the top office.
Yet day in and day out, this is
EXACTLY what Internet marketers have been telling you.
All you have to do is buy this
book, course, software or whatever, and then you're ready.
No experience needed.
No help offered.
"Thanks
for buying my product, now you are on your own.
Good luck, you're gonna need it."
Even a letter carrier, the person
who delivers the mail, rides with someone to learn the route. Now
really, how hard is it to get all the mail into all the right mailboxes?
But even they get on the job
training...
Contractors take courses, get
licensed, and work with experienced tradesmen to get a house built.
Pilots take lessons and pilot small
craft for YEARS, usually DECADES, before becoming a co-pilot at a major
airline. Then they spend another decade or two as a co-pilot, LEARNING
from the Captain, before finally BECOMING the Captain.
Brain surgeons go through more
schooling than I can even imagine, and then they spend YEARS working
side by side with EXPERIENCED surgeons before they can be in charge of
performing a surgery. And even then they're never alone. They have
fellow surgeons and nurses right there to assist.
Yet we're
trying to tell people that
they can make a fortune, starting from day one,
by simply listening to conference calls or reading ebooks.
Yes, ebooks and e-courses can teach
you a lot.
But just like reading a book on how
to drive a car can teach you a lot, there is NO SUBSTITUTE for getting
behind the wheel.
And when you do, you want someone
sitting next to you who knows what they're doing...
...someone who can give you
guidance...
...someone to help you watch out
for other cars and obstacles...
...someone to tell you if you're
about to make a deadly mistake...
...someone to be there while we do
one of the scariest things we'll ever undertake...
...learning to pilot a two ton
vehicle at high speeds in the midst of a whole bunch of other two ton
vehicles trying to share the same road without sharing paint jobs.
Internet marketing is no different.
Yes, you can eventually become
successful online without help.
It can be done.
Odds are, you
will never do it, though.
You will give up.
That's nothing personal, it's
simply a fact.
99 people out of a 100 will never,
ever be successful online, no matter how much they claim they want it.
First, purchasing an ebook means
nothing.
Really, did you read it?
Did you apply ANYTHING
in the book?
Do you even remember what
you read?
And just because you made a $47
investment, or a $1997 investment, there is nothing that says it will
not go totally, completely to waste.
Think about it: If everyone who
purchased an ebook on Internet marketing was successful, we'd have
hundreds of thousands of rich Internet marketers.
Do we?
No way. You know yourself, you can
count on two hands the big names you can think of online. Figure for
everyone you know, there are probably 100 you don't know. So if you can
think of ten, there's maybe 1000 super successful (
$100,000 + per year ) Internet marketers out there.
1000 out of the millions and
millions of ebooks and courses and products that have been sold in the
past ten years on Internet marketing? That's only 100 successful people
per year.
How do your odds look now?
No one ebook or course or big
package is going to give you what you need to be successful. They will
give you pieces.
It's up to you to fit them together, find out what's missing and fill
that in.
There are no college degrees in
Internet marketing. Ours is the ONE industry where your training
consists of bits and pieces, and you are left to struggle totally,
completely on your own.
And it's bogus.
The fact is,
almost no one ever experiences
true success without the help of others.
Just because we sit at our computers
in our homes doesn't mean we work in a vacuum.
We need customers.
We need others to help us promote our products.
And before any selling happens, we need guidance on how to choose the
right market, choose the right product, create that product, and get it
ready to sell.
No one, and I mean no one, builds a
successful business all on their own.
If you think it
can by done,
you've bought into a lie.
Are you familiar with the
expression, it's not WHAT you know, it's WHO you know?
Frankly, it's both.
How are you going to create
products that people hunger for if you don't ask people what they want?
How are you going to market those
products if you don't have contacts to help you get the word out?
How are you gong to do Joint
Ventures without other people? JV with yourself?
You can only build a list so big
all by yourself...
But you can work with others to
build monster lists.
You can only think of so many good
ideas by yourself...
But working with others, you can
have UNLIMITED ideas, possibilities and solutions.
The list goes on and on.
My points are these:
If
you think an ebook or 100 ebooks are going to show you
everything you need to build a lifetime business on the Internet,
think again.
If you think
you can do everything by yourself, alone, with no help, think again.
You do not work in a vacuum online,
you need other people.
And
in the beginning...
You either need
the thickest skin in the world,
along with the
perseverance and faith of a saint...
...or you need a
teacher. A mentor.
Someone to show you the ropes.
Someone to guide you.
My name is John
Delavera.
I've been online since 1994.
And I am here to help.
Here Are
The Top Ten Reasons to
Have a Mentor of Your Own...
10. Experience.
A qualified mentor has already accomplished what you want to do. They
know the pitfalls, problems and mistakes that can happen. They know the
shortcuts. They know what works and what doesn't.
There is NO better teacher than experience.
Imagine starting a brand new business with 18 years of experience,
compared to starting with NO experience.
When you have a qualified mentor, his experience becomes yours.
It gives you an incredible edge you can gain no other way.
It's
like starting a baseball game 10 points ahead of the other team,
or starting a race 10 miles ahead of your competition.
With an edge like that, it's easy to win.
9. Knowledge.
A qualified mentor knows his area of expertise inside and out.
A mentor has been studying and learning his business and his market for
years. He is an EXPERT in the field.
Imagine you're about to roll out a
new product, and there are 23 different ways to do a launch. Do you know
the 23 different ways? And if so, do you know WHICH way
is the RIGHT way to go with your product and your target market?
What about all the details involved
in product creation and product launches?
Do you know every single step?
Do you know the best way to execute every step?
What about timing?
Packaging?
Marketing?
etc.
If you're going to build a
skyscraper and you're no architect, are you going to do it yourself? Or
get an expert to help you?
If you have to go to court, are you going to represent yourself? Or get
an expert who's been practicing law for years?
Experts have
knowledge.
And if
you're lucky enough to find
an expert willing to mentor you in your
chosen field, hang on tight and don't let them go
until you're well on your way to becoming as successful as they are.
8.
Contacts.
No doubt you've heard that a great way to spread the news about your
new business or product is to do joint ventures, right?
So what do you do, email the top dogs and ask them to promote your
product?
Good luck with that.
Most well known Internet marketers get joint venture proposals NUMEROUS
times per DAY. So if you even get a "no," you still did better than 95%
of the prospective JV'ers who never heard anything back.
But with a mentor
in your field, who's been WORKING in your field, you've got someone on
your team with CONTACTS. Someone who can drop emails to their contacts
introducing you.
Now, do you
think someone with contacts can increase
your odds of getting JV's? You better believe it can.
7. Exposure
In addition to contacts, a qualified mentor will have a large list of
their own.
Imagine the edge you have, knowing that you have access to a big list
before you even get your product created!
Plus, most mentors will have additional methods for getting the word
out about your product...
...Including
high traffic websites and membership sites.
6. Accountability
Let's face it, when you work alone, you are your own boss. And often
times, that means you're doing something else when you should be
working.
After all, you have no one to answer to but yourself.
So that project you've been talking about gets delayed and put off and
procrastinated on until you can't even remember WHY you were doing that
project in the first place.
But when you have
a mentor, you've got someone who is going to hold you accountable. That
means when you and your mentor agree that you will have something done
by a certain date, you now have a deadline and someone who is going to
hold you accountable.
Having a mentor
gives you that little edge that keeps you working instead of lounging
on your couch or sleeping in.
And
let's face it, we all need that extra motivation now and then.
5.
Partnership
This goes hand in hand with accountability.
When we're trying to go it alone, we are a-l-o-n-e, which is a lonely
miserable thing to be.
When you have a mentor, you are part of a team.
Need encouragement? Want to bounce an idea around? Negative thoughts
intruding?
Get
the help and encouragement you need by getting on the instant messenger
with your mentor.
4. Guidance
Ever wish you had
a guardian angel looking out for you, gently guiding you to make the
right choices and decisions?
When you have a mentor, you have a business guardian who does exactly
that.
In Internet marketing, as in any business, there are 10 wrong answers
for every right answer. That is, there are far more things you can do
wrong and far more mistakes you can make, then there are right things
to do.
So if you're just "hoping" you make the right choice, the right
business decisions and the right moves, odds are you will make many,
many mistakes.
This is called the "trial and error" method. And it is a very long,
arduous TRIAL because of the many ERRORS you make.
But when you have
a mentor to guide you on your path, you sidestep most of those
mistakes.
Think of walking through an unfamiliar mine field alone at night,
compared to having someone with you in the daylight who has intimate
knowledge of where all the buried bombs are.
It
makes a tremendous difference,
both in your confidence and your results.
3. Feedback
So, you wrote a chapter in your new book, or you made a recording, or
you created a website, or you wrote a sales letter.
Is it any good?
What did you forget?
How can you improve it?
Ask your mentor. With his
experience and knowledge, who better to ask?
Many newbies ask
their spouses and friends. Of course, these are the same spouses and
friends who have never made a dime online.
So no wonder they get useless, or worse yet, harmful feedback.
Ask
someone who KNOWS.
Ask your mentor.
2. Time and
Speed
How much is YOUR time worth?
Do you want to spend the next five years learning from mistake after
mistake, until you FINALLY start earning a decent income?
Or would you like to spend the next one to five years building a
business that will take care of you for a lifetime?
In the
first scenario, you're barely getting started in five years.
Sort of like taking the next five years and throwing them out the
window. Which, by the way, are the youngest five years you have left.
In the second scenario, you're
using your time wisely.
You're investing your time into finally building the business
that will take care of you and your family
for the rest of your lives.
And the Number ONE
Reason to Have a Mentor...
1. Money
Whew, this is a BIG one.
If you don't know what you're doing in Internet marketing, you can
waste a LOT of money on useless things you don't need, while trying to
save money by not purchasing the things you DO need!
Worse yet, you can
waste entire years of your time getting nowhere.
But without a mentor, it can easily take you years to reach that level,
IF you ever do reach that level.
Five years of
$3000 per month LOST
because you didn't have a mentor adds up to $180,000 LOST.
You tell
me:
Can you afford NOT to have a mentor???
Here's What YOU
Need to Bring to the Table
When You Have a Mentor
Realize that having an Internet
marketing mentor puts you
in
a
unique
class
of
people.
While almost everyone else out
there is struggling to build a business...
You now have the
inside track.
You have an incredible edge most
people only dream of.
Imagine if everyone is trying to get to the top of a huge
mountain.
While everyone else is crawling up a slippery, icy slope in gale force
winds, you're taking the secret express
elevator.
Having a mentor
is a privilege like no
other.
There are also
responsibilities.
First: LISTEN.
You've no doubt paid your mentor well. He deserves every penny, and you
deserve every success he can help you win.
So set aside whatever it is you think you know, open up your mind, and
listen.
He's already conquered that mountain over and over again. He knows what
he's talking about.
Second: After You
Listen, DO.
Don't sit.
Don't ponder.
Don't wonder.
Just take ACTION.
It's amazing how many people do not get this one right.
No matter what you're doing, be it coloring Easter eggs or weeding the
yard, it doesn't get done unless someone takes action.
So get to work.
Third: Expect
RESULTS.
Real results.
...
Today I'm looking to work
personally with just a few more people.
Are YOU the
right person?
With
your answer in mind...
Here are
the top three reasons
why you should consider
becoming my protege...
1. I know what I'm doing
2. I know what I'm doing
3. I know what I'm doing
:-)
Okay, joking aside, here are the REAL reasons to becoming my protege...
1.
I Know What I'm Doing.
I've
worked hard, I've made some truly dumb mistakes (if anyone who claims
to be successful tells you they haven't made mistakes, they're full of
crap.)
And yes, I learned from them and lived through them.
I know what it takes.
I know the methods, the techniques,
and the secrets.
I have lived and breathed Internet marketing for almost TWO
DECADES now.
And I am GOOD at it.
2. I've created FROM SCRATCH and
marketed over 300 different products.
In fact I had to RETIRE most of my
products from the market in order to be able to "operate" again more
personally with my people... "Turbo Farewell" now is a past. There may
be some icenses available today for 10,000 each.
Take a look to some of the products
created through the "turbo brand:"
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DELAVO® has been my
best invention so far.
Based on the JVManager 2 Fantasos
platform, DELAVO is a robust system marketers can trust for their
online business. In fact, it's a platform that also generates ideas on
how to sell more and easier. :)
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